Scientology Goes After Planters Icon Mr. Peanut For Critiquing Its Super Bowl Ad

Discussion in 'Breaking and Major News about Scientology' started by triumph, Feb 6, 2019.

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  1. triumph

    triumph Silver Meritorious Patron

    Dailywire
    Scientology Goes After Planters Icon Mr. Peanut For Critiquing Its Super Bowl Ad
    By Emily Zanotti

    his year's Super Bowl left something to be desired and the commercials were no exception. But when the well-known legume decided to become a Twitter critic of the Church of Scientology's creepy 30-second spot on Sunday, he found himself in more trouble than he anticipated.
    Planters had its own commercial featuring Alex Rodriguez and Charlie Sheen, but the company's spokes-peanut also appeared on Twitter, and when Scientology aired its ad, Mr. Peanut responded directly.

    snippet:
    Fortunately for Mr. Peanut, Scientology has yet to purchase "WhoIsMrPeanut.com," so the operation to expose the cartoon peanut has not reached its full potential.
    https://www.dailywire.com/news/43096/scientology-goes-after-planters-icon-mr-peanut-emily-zanotti
     
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  2. JustSheila

    JustSheila Crusader

    If anything, the Twitter by Mr. Peanut helped Planters. They took the award home:

    "The Planters brand took home the coveted Ad Week "Brand Bowl" MVP award for the brand most retweeted during Sunday's big game."
    https://www.dailywire.com/news/43096/scientology-goes-after-planters-icon-mr-peanut-emily-zanotti

    That's a very big deal to an advertising agency.:happydance::hifive::clapping::buzzin:

    It would seem that criticizing Scientology is good PR and good for business, too.:spitcoffee:
     
  3. TheOriginalBigBlue

    TheOriginalBigBlue Gold Meritorious Patron

    To date 346,000 people have viewed this exchange about Scientology and Fair Gaming.

    So the net result of their ad has been to associate the Scientology brand with, and familiarized people with, "Fair Gaming" aka "Gang Stalking" and Leah Remini as a crusader against Scientology abuse. Now if the COS goes after Mr. Peanut they will only reinforce that perception and Mr. Peanut's original intuition expressed in the tweet.

    I think Scientology made a huge mistake starting to advertise in the Super Bowl. They don't understand or relate to that demographic at all. It's completely "wrong target".

    https://twitter.com/MrPeanut/status/1092246875837812736

    Screen Shot 2019-02-06 at 11.24.45 AM.jpg
     
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  4. Scout

    Scout Patron

    Thought that was an intense and wonderful game. Old time defense. Loved it thank you.
     
  5. Leland

    Leland Crusader

    This is soooo funny!

    WoW! Great stuff.....

    Fair Game Mr. Peanut....LOL
     
  6. F.Bullbait

    F.Bullbait Oh, a wise guy,eh?

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